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UK’s largest nightlife app partners with live music marketplace to support local venues

  • DUSK, the free drinks app, has teamed up with GigPig, to connect venues, artists and customers in an effort to support the local hospitality scene and drive live music
  • Users will be able to enjoy a free drink across the UK, while enjoying up and coming artists
  • The GigPig marketplace will integrate with DUSK in-app for effortless discovery

The team at DUSK, the free drinks app, have partnered with newcomer GigPig, a live music marketplace, connecting customers, local venues and independent artists in an effort to support the hospitality industry.

Utilising the DUSK platform, with over 800k app installs, the partnership will highlight music gigs in some of the UK’s favourite pubs and bars, integrating with GigPig’s live music calendar. Users will be able to easily discover live music near them via bar listings, all while driving footfall to venues.

With over 4000 independent artists listed, and 600 venues across the UK on GigPig, patrons will be able to enjoy fresh, new music, with the added bonus of a free drink each night in DUSK bars.

On the partnership, CEO and co-founder of DUSK, Sophie Abrahamovitch commented: “We are always on the hunt for new, innovative ways to support the local hospitality industry through tech solutions - connecting pubs and bars with a younger, digitally native Gen Z audience. We are excited to help reinvigorate the live music scene across the UK, and see more users out enjoying nightlife.

GigPig’s marketplace is what the music and hospitality industries have been missing in the UK, introducing emerging and independent talent to local venues. Through the integration, our audience will be able to easily scout live music for the evening and enjoy their first drink for free on DUSK”

Anna Gledson, GigPig’s CMO, commented “We’re really pleased to partner with DUSK. This is a pivotal tech integration which will help to drive even more footfall into venues nationwide. Our partnership combines the shared passion and expertise of GigPig and DUSK to support the music and hospitality sectors to thrive.

“It’s more important than ever before to be the catalyst for change across our industries, helping venues to recover after a challenging few years. At GigPig, we’re on a mission to put live music just a few clicks away from every high street using our fantastic tech platform. We can’t wait to work with the DUSK team to further boost the number of people enjoying live gigs right across the country.

DUSK gives users one free drink a day and exclusive offers throughout the year, as well as showcases the coolest bars and rewards users for going out. The DUSK x GigPig partnership will be launching on DUSK ahead of summer, with activations planned across the country to celebrate.